Pricing for all-new 2012 Toyota Prius V and Prius Plug-in hybrid vehicles

Toyota Motor announced manufacturer’s suggested retail prices (MSRP) here today at the annual Green Drive Expo for two new hybrid vehicles, the Prius v and Prius Plug-in.

Since 1997 to present day, the Prius has been the dominant leader in hybrid technology worldwide. In the U.S. alone, the Prius has sold more than one million units since 2000. The all new Prius v and Prius Plug-in are the two newest hybrid vehicles to help make up the Prius Family. A fourth new member, the city-friendly Prius c, will launch in 2012.

2012 Toyota Prius

Prius v
The first new member of the Prius Family, the Prius v, will meet the needs of growing families with active lifestyles while providing the same attributes traditionally found in the Prius DNA including Toyota’s Hybrid Synergy Drive. The Prius v will provide 58 percent more cargo space than the Prius Liftback, and at 34.3 cubic feet, it has more cargo room than 80 percent of the small SUVs on the road today. Despite the spaciousness of a family friendly midsize vehicle, the Prius v will deliver estimated EPA fuel economy ratings of 44 mpg city, 40 mpg highway and 42 mpg combined, the highest fuel efficiency of any crossover, SUV or wagon on the market.

The Prius v will have three configurations to help provide an easy ordering process, the value-driven Prius v Two, the well-equipped Three, and the premium level Five. All Prius v models come equipped with a wealth of standard comfort and convenience features including a new 6.1-inch Display Audio system with integrated backup camera, Bluetooth® and USB port, 16-inch alloy wheels with wheel covers, single-dial climate control, EV/ECO/Power modes, driver door Smart Key System, instrument panel with driver feedback displays, Toyota’s Star Safety System™ [which includes the Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC) and Smart Stop Technology], 60/40 split sliding and reclining rear seat, comfortable driver seating with power lumbar support and much more.

The Prius v Three adds standard Display Audio with Navigation and the Entune1™ multimedia system (includes SiriusXM™ Satellite Radio with 90-day trial subscription, HD Radio® with iTunes® Tagging and text-to-speech with programmed and customizable test responses).

In addition to standard features on the Prius v Two and Three, the Prius v Five adds standard SofTex-trimmed seats, heated front seats, three-door Smart Key, 17-inch alloy wheels, LED headlamps, fog lamps and more.

The base MSRP for the Prius v are $26,400 for the Prius v Two model, $27,165 for the Prius v Three, and $29,990 for the Prius v Five. The Prius v will arrive at Toyota dealerships in late October.

Prius Plug-in
The third member of the Prius Family, the first-ever Prius Plug-in Hybrid, combines the benefits of the third-generation Prius Liftback’s Hybrid Syndergy Drive with extended electric vehicle (EV) range, in a package that is priced more competitively than any plug-in hybrid or pure EV on the market. It will feature a new Lithium-ion battery, which supplements the superior fuel economy of the Prius with an extended electric-only driving range of up to 15 miles at a maximum speed of 62 mile-per-hour. By Toyota estimates, it will deliver an estimated 87 MPGe (miles per gallon equivalent) and when operating in hybrid mode will achieve an estimated 49 MPG3, providing drivers with great fuel economy without range anxiety. The Prius Plug-in also offers convenient charging times of only 2.5-3 hours using a standard 120V outlet or 1.5 hours using 240V.

The Prius Plug-in will share many of the same exterior and interior design elements as the 2012 Prius Liftback. Design features exclusive to the Plug-in include unique chrome grille and bumper trim, chrome door handles, unique 15-inch alloy wheels, blue-accented headlamps, a distinct tail lamp design, and a new Hybrid Synergy Drive Plug-in badge.

Prius Plug-in Hybrid will be available in two models, the Prius Plug-in and the Prius Plug-in Advanced. The Prius Plug-in Hybrid model comes equipped with an abundance of standard features including heated front seats, Remote Air Conditioning System (which can run either off the grid while the vehicle is plugged in or off the battery like the third-generation Prius Liftback), a charger timer, EV/ECO/POWER modes, three-door Smart Key, Display Audio with Navigation and Entune1 and an integrated backup camera, LED Daytime Running Lights, 15-inch 10-spoke alloy wheels, enhanced Multi-information Display and much more.


The Prius Plug-in Advanced model adds additional standard features including Premium HDD Navigation with Entune2 and JBL® GreenEdge™, Plug-in Hybrid Applications through a user’s smartphone (Charge Management, Remote Air Conditioning System, Charging Station Map, Vehicle Finder and Eco Dashboard), Head-up Display, Dynamic Radar Cruise Control, Pre-Collision System, LED headlamps with auto on/off feature and integrated fog lamps, SofTex-trimmed seating, an eight-way power adjustable driver’s seat, Safety Connect and more.

The base MSRP for the Prius Plug-in Hybrid is $32,000. The Prius Plug-in Hybrid Advanced will have an MSRP of $39,525. Both Prius Plug-in models are expected to qualify for a federal tax credit of approximately $2,5004.

The Prius Plug-in Hybrid will be on sale in 14 launch states beginning this October through Toyota’s Online Order System at www.toyota.com. Vehicle deliveries begin in Spring 2012. The launch states include California, Oregon, Washington, Arizona, Maine, Massachusetts, Vermont, New Hampshire, Rhode Island, Connecticut, New York, New Jersey, Maryland, and Virginia. A national rollout is planned for 2013.

The MSRP for the 2012 Prius v and Prius Plug-in does not include the delivery, processing and handling (DPH) fee of $760. The DPH fee for vehicles distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may vary.

Leviton Level 2 (240V) Home Charging Stations
Leviton, an approved provider of Level 2 (240V) home charging stations, has developed a residential program exclusively tailored for Prius Plug-in customers. The program will include the following:

- A one-stop solution for home charging stations, installation services for 120V and 240V applications, and dedicated support for Toyota customers;
- Level 2 (240V) 16-amp and 30-amp home charging stations designed exclusively for the Prius Plug-in (UL-certified, compact design, easy-to-use, and made in the U.S.A.);
- Industry-leading pricing for Level 2 (240V) with basic packages starting as low as $999;
- Toyota-dedicated e-commerce web portal (leviton.com/Toyota) with product information, order tracking, and other features.

Prius Plug-in customers will be able to take advantage of Leviton’s special pricing beginning in early October.



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Toyota introduces the new 2012 Toyota Prius

The Toyota Prius, the best-selling hybrid vehicle in America and the world, offers advanced new infotainment systems for 2012, including the Entune suite of connectivity features. A new PLUS Performance accessory appearance and handling package introduced in late 2011 continues for 2012.

The Toyota Prius continues to lead the market for hybrid automobiles that it started 15 years ago. With its 50-MPG fuel economy rating, Prius is the most fuel-efficient gas-powered passenger car available in the U.S. today. Prius offers its stellar fuel economy in a versatile five-passenger package that is recognized as a midsize car by the EPA. Since 2000, Toyota has sold over one million Prius models in the U.S.

2012 Toyota Prius

The third-generation Prius, which was all-new for the 2010 model year, gains updated headlamps and tail lamps, plus a new front fascia and bumper for 2012. The Prius Two gains new 15-inch wheel covers for 2012 and standard LED Daytime Running Lights (DRL). The Prius Three adds a standard three-door Smart Key entry system, and the Prius Four features standard auto on/off headlamps. The Prius Four also provides enhanced comfort with new SofTex-trimmed seats and an eight-way power adjustable driver’s seat.

There’s big news for the 2012 Prius in the audio/infotainment area, with new standard systems for Prius Two, Three and Four models. The Prius Two, features a new Display Audio touch-screen system with a 6.1-inch screen. The AM/FM CD player unit offers MP3/WMA playback capability with six speakers, a USB port for iPod® connectivity, auxiliary input jack, Bluetooth® hands-free phone capability and audio streaming. The display also provides vehicle information and allows the driver to customize vehicle settings.

The Prius Three adds navigation and Entune, plus an integrated backup camera display, SiriusXM Satellite Radio capability, HD Radio™ with iTunes® Tagging, advanced voice recognition and text-to-speech with programmed and customizable text responses. The Toyota Entune system is a collection of popular mobile applications and data services, with three years of complimentary access. Once a smart phone is connected to the vehicle using Bluetooth wireless technology or a USB cable, Entune’s features are operated using the vehicle’s controls or, for some services, by voice recognition. Entune offers mobile apps for Bing™, iHeartRadio, MovieTickets.com, OpenTable®, and Pandora®. Entune data services include a fuel price guide, sports scores, stocks, traffic and weather.

For 2012, the Prius Four includes that system plus eight JBL® GreenEdge™ speakers and an eight-channel JBL amplifier. GreenEdge technology significantly reduces electric draw on the vehicle, which can help enhance fuel economy. When the Deluxe Solar Roof Package is ordered for the Prius Four, that system is further upgraded with a Head-up Display and Premium HDD Navigation System, which uses an exclusive seven-inch touch-screen with split-screen capability.

The Solar Roof Packages continue to offer the world’s first sliding glass moonroof packaged with solar panels, located over the rear seating area, that power a ventilation system. The solar powered ventilation system helps reduce the interior air temperature when parked directly in the sun. Cool-down time is shorter when the driver returns to the vehicle, thus reducing the use of air conditioning. The available remote air conditioning system was the first in the world to function on battery-power alone, and it allows remote operation so the driver can cool the interior temperature for comfort before getting into the car.

The top-of-line Prius Five model’s Advanced Technology Package for 2012 includes the Premium HDD Navigation System, plus the Head-up Display, Dynamic Radar Cruise Control, Pre-Collision System and Lane Keep Assist. The Pre-Collision System retracts the front seatbelts and applies the brakes in certain conditions when it determines that a crash is unavoidable. Lane Keep Assist can help the driver stay within the lane.

The dealer-installed PLUS Performance accessory package gives the Prius a decidedly sporty demeanor, as well as sharper handling. The Toyota Racing Development (TRD) engineered package starts with a seven-piece aerodynamic ground effects kit that delivers an aggressive and lower-profile stance. The custom body kit was aerodynamically designed and engineered to reduce the vehicle’s coefficient of drag, maintaining its already great fuel efficiency.

Seventeen-inch forged alloy wheels reduce the upsprung weight. The wheels are fitted with low profile 215/45R17 tires and have a custom offset, which increases track width yet maintains the car’s low rolling resistance. Track-tuned lowering springs lower the vehicle 1.1 inches in the front and 1.3 inches in the rear to enhance steering response and improved cornering ability. A tuned rear sway bar helps reduce body lean for flatter cornering.


Eco-Icon
The Toyota Prius – now synonymous with “hybrid” – entered the market in 1997 as the world’s first mass-produced hybrid. The company’s exclusive Hybrid Synergy Drive System was introduced in 2004 on the second-generation Prius. The Prius helped boost public awareness for the automobile’s role in the environment, specifically putting a focus on improving fuel efficiency and reducing carbon emissions.

The current Prius extends its record of continuous improvement in fuel economy. The first-generation Prius was estimated at 41 EPA combined MPG, and the second-generation model achieved a 46 MPG EPA combined rating. Toyota increased fuel efficiency for the third-generation Prius to an EPA estimated 51 MPG in city driving, 48 MPG highway and a combined 50 MPG. Mileage is especially improved in cold-start conditions and at higher speeds.

Hybrid Synergy Drive
The Prius is built using processes that reduce emissions in every stage of the vehicle lifecycle, from production and driving, through to eventual disposal and dismantling years down the road.

A 1.8-liter Atkinson-cycle, four-cylinder engine produces 98 horsepower at 5,200 rpm. Together with its electric motor, the hybrid system generates a combined 134 net horsepower. Due to the unique way that Toyota’s Hybrid Synergy Drive combines the power of the gasoline engine and electric motor, the driver experiences a feeling of torque in the Prius that makes it feel even more powerful than the output numbers suggest.

Use of an electric water pump and an exhaust gas recirculation (EGR) system also contributes to the engine’s efficiency. The 1.8-liter Prius engine was the first Toyota powerplant that requires no accessory drive belts, helping enhance powertrain efficiency and also potentially reducing maintenance costs.

Prius has been an uncompromised “full” hybrid since its introduction. This means it can run on the gasoline engine alone, battery alone, or a combination of both. The Hybrid Synergy Drive was completely re-engineered for the third-generation Prius, with lighter, more efficient components.

The 2012 Prius offers four driving modes (“Normal,” “Power,” Eco” and “EV”). The EV Mode allows driving on battery power alone at low speeds for about a mile, if conditions permit. Power Mode increases sensitivity to throttle input for a sportier feel; Eco Mode helps drivers achieve the best mileage. A multi-information display panel that monitors fuel and energy consumption is standard. It provides feedback on the Prius’ efficiency using three different displays to help the driver adopt economical driving habits.

The 2012 Prius is certified as a Super Ultra Low Emission Vehicle (SULEV) and an Advanced Technology Partial Zero Emissions Vehicle (AT-PZEV) in California, as well as those states applying California emission standards. The AT-PZEV certification requires the SULEV exhaust standard linked with the ability to meet a zero-fuel-evaporative standard, a 150,000-mile durability demonstration, extended emissions system warranty, and technology deemed by the California Air Resources Board (CARB) to advance future fuel cell vehicles. In the rest of the country, Prius is certified as Tier 2, Bin 3.

Trend-Setting Design
The Prius’ design, by itself, has come to represent “hybrid” in the eyes of many. The 106.3-inch wheelbase helps to give the Prius a smooth ride and the interior room of a midsize sedan. Weight was saved through use of aluminum for the hood, rear hatch, front stabilizer bar and brake calipers and by using super high-tensile strength steel in the inner rocker panel, center pillar and roof reinforcement.

The third-generation Prius received more hours of wind tunnel testing than any other Toyota in history, resulting in one of the cleanest aerodynamic profiles of any mass-produced vehicle in the world. By focusing on the shape of the body, underfloor, wheelhouse liner and wheel face design, the designers reduced the coefficient of drag (Cd) value to 0.25, one of the lowest for any production car.

LEDs (light emitting diodes), optional in low beam headlamps and standard in DRLs, tail and stop lamps, help reduce the vehicle’s power consumption. An exhaust heat recirculation system reduces heat waste by warming engine coolant during cold startup, for improved performance. It also heats up the passenger cabin more efficiently.

Interior Design
Viewed from the cockpit, the center cluster smoothly flows from the instrument panel to the console. Simple, fin-type air vents and judicious use of silver accents add a finished, technical feel. A space-saving contoured front-seat design maximizes rear seat legroom.

The available Touch Tracer Display features touch sensors on the steering wheel switches that are designed to reduce driver eye movement for better concentration on the road. When the driver touches the audio or trip switch located on the steering wheel, a duplicate image is displayed on the instrument panel, directly in front of the driver. Touch Tracer was the first display system in the world to allow steering wheel controls to display in the instrument panel.

In pursuit of new technologies for sustainable mobility, Toyota uses plant-derived, carbon-neutral plastics in the third-generation Prius. Known as “ecological plastic,” the new material is used in the seat cushion foam, cowl side trim, inner and outer scuff plates, and deck trim cover. Ecological plastic emits less CO2 during the production process than conventional plastic; it also helps reduce petroleum use.

Safety
The new Prius was designed to comply with class-top level collision safety performance in each global sales region, and to accommodate increasingly strict safety requirements in the future. In addition to a driver and front passenger Advanced Airbag System, front and rear side curtain airbags, driver and passenger front seat-mounted side airbags and driver’s knee airbag are standard equipment.

Active headrests are used in both front seats to help reduce the possibility of whiplash injury in a rear collision. An Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Traction Control (TRAC), enhanced Vehicle Stability Control (VSC) and the Smart Stop Technology brake-override system make up Toyota’s standard Star Safety System™. A Dynamic Radar Cruise Control system, using advanced millimeter wave radar, is an available option. Also available is Safety Connect, which includes automatic collision notification, stolen vehicle locator, emergency assistance button (SOS) and roadside assistance (1-year trial subscription included).

Warranty
Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and against corrosion with no mileage limitation. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, are covered for eight years/100,000 miles. In applicable states hybrid-related component coverage is 15 years/150,000 miles with the exception of the hybrid battery, which is warranted for 10 years/150,000 miles. The Prius will also come standard with Toyota Care, a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for two years or 25,000 miles, whichever comes first.

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Toyota Introduces 2012 Prius Plug-in Hybrid

Toyota, the world leader in hybrid passenger cars and SUVs, introduced the Prius Plug-in Hybrid at the annual Green Drive Expo here today, as the newest member of the Prius Family.

Joining the popular third-generation Prius Liftback and the new Prius v, the new Prius Plug-in combines the benefits of the standard Prius model’s hybrid vehicle operation with extended electric vehicle (EV) driving and more affordable pricing than pure electric or range-extender type vehicles. The 2012 Prius Plug-in Hybrid, which offers seating for five, is expected to achieve a manufacturer-estimated 87 MPGe (miles per gallon equivalent) in combined driving and 49 MPG in hybrid mode.

2012 Toyota Prius

Toyota has sold more than one million Prius models in the United States since the first-generation model was introduced for model-year 2001. The recent introduction of the larger Prius v and now the Prius Plug-in Hybrid brings this eco-focused model range to four distinct vehicles, including the Prius c, which will debut in 2012.

The 2012 Toyota Prius Plug-in Hybrid will allow true EV operation and performance for up to 15 miles at speeds up to 62 mph, along with quick home charging using a standard AC outlet and 15-amp dedicated circuit. Operating in EV mode, the Prius Plug-in Hybrid provides the quick, smooth quiet driving of a pure electric vehicle. The Prius Plug-in Hybrid offers the same five-passenger seating and luggage space as the standard Prius model.

The 2012 Prius Plug-in Hybrid retains the Hybrid Synergy Drive of the standard Prius model and will seamlessly switch into hybrid operation at a pre-determined state of battery charge. A newly developed 4.4 kWh lithium-ion (Li-ion) battery pack replaces the standard Prius model’s nickel metal hydride (NiMH) battery and fits under the rear cargo floor, and the vehicle adds an easy-to-use external charging cable.

A full charge using an external AC outlet takes approximately 2.5 to 3.0 hours using a 120v household outlet or 1.5 hours using a 240v outlet. The included 120v charging cable connects to the charging port inlet located on the right-rear fender.

In addition to offering Entune™, Toyota’s new multimedia system, available smartphone applications developed for the Prius Plug-in Hybrid include Charge Management, Remote Air Conditioning System, Charging Station Map, Vehicle Finder and Eco Dashboard.

Introduction of the 2012 Prius Plug-in Hybrid follows an extensive test-fleet program involving 125 early prototypes in the United States. Toyota applied experience from that test phase, along with input from participants, to finalize engineering and improve features for the production model.

Performance and Economy
Even with the addition of the new onboard battery charging system and larger 176-lb. Li-ion battery pack, the 2012 Prius Plug-in Hybrid weighs just 123 lbs. more than the standard Prius Liftback, thanks to weight-savings techniques applied elsewhere. As a result, driving performance for the 2012 Prius Plug-in Hybrid will be similar to the standard Prius.

Running in EV mode, the system switches to full hybrid mode under full acceleration, which splits engine power between the drive wheels and the generator, keeping the battery charged – just as in the standard Prius model.

Even when not running in the driver-selectable EV mode, the Prius Plug-in Hybrid will rely more on its electric-only capability in situations where it is more efficient than running the gasoline engine, especially in urban and suburban driving and during shorter trips when drivers will enjoy the smoothness and quiet of EV operation. The overall fuel economy rating for the Prius Plug-in Hybrid increases to a manufacturer-expected 87 MPGe, with the car achieving an estimated 49 MPG when operating in hybrid mode. Drivers who use the vehicle for frequent short trips and local driving will realize the biggest reduction in gasoline usage.

EV and Hybrid Operation
The Prius Plug-in operates much the same way as the standard Prius model while offering extended EV range and plug-in charging. Current Prius owners will feel instantly familiar with the new model while enjoying more benefits of EV driving.

The Plug-in Hybrid system consists of a large-capacity Li-ion battery and an external battery-charging port connected to the standard Prius Hybrid Synergy Drive system.

Toyota developed the new compact, lightweight, high-output battery specifically for the Prius Plug-in Hybrid. The 4.4 kWh battery pack includes a battery charger located under battery that features an internal cooling fan. The hybrid system’s inverter and has been optimized for the new, higher-capacity battery. In addition, the hybrid cooling system uses a larger heat exchanger and higher-capacity fan motor.

As in the standard Prius Hybrid model, the Prius Plug-in Hybrid shuts down the gasoline engine at a stop and accelerates away with the hybrid battery providing electricity to the front motor; the Prius Plug-in Hybrid can rely on battery power alone for longer distances and higher speeds than the standard Prius. It features a new battery state-of-charge gauge, and a standard multi-information display panel monitors fuel and energy consumption to help encourage economical driving habits.

New multi-information display additions have been included in the Prius Plug-in. A new EV Drive Ratio display records the ratio of driving distance covered by EV power, and the Hybrid System Indicator shows possible EV driving range when in EV mode. An Eco Savings Record screen, new to both the 2012 updated Prius and the Prius Plug-in, allows drivers to measure their savings over a customizable pre-set comparison vehicle. The pre-set areas include fuel cost for a gallon of gas and miles-per-gallon average.

Charging the Prius Plug-in Hybrid
The external charging system is designed to be easy and safe to use. Approximately 24 feet in length, the battery charger cable weighs just 3.75 lbs. and conveniently fits its own compartment in the trunk area.

The port is located behind a spring-loaded push-open door on the right-rear fender. A full charge using an external AC outlet takes approximately 2.5-3.0 hours using a 120V household outlet with a dedicated 15-amp circuit, or 1.5 hours using a 240V outlet. The charge port provides LED (Light Emitting Diode) illumination for convenient nighttime charging. A timer allows charging to take place during off-peak hours and can be set for both start and end times.

In the event of a malfunction, the CCID (Charging Circuit Interrupter Device) in the cable will stop the flow of electricity for safety, and the indicator lamp will flash. There is also a self-test button, similar to that used on household kitchen and bathroom electrical outlets. A special rubber stopper prevents the charging port door from snapping shut when closing.


Leviton Level 2 (240V) Home Charging Stations
Leviton, an approved provider of Level 2 (240V) home charging stations, has developed a residential program exclusively tailored for Prius Plug-in customers. The program will include a one-stop solution for home charging stations, installation services for 120V and 240V applications, and dedicated support for Toyota customers. The program will also offer Level 2 (240V) 16-amp and 30-amp home charging stations designed exclusively for the Prius Plug-in (UL-certified, compact design, easy-to-use, and made in the U.S.A.), industry-leading pricing for Level 2 (240V) with basic packages and a Toyota-dedicated e-commerce web portal (leviton.com/Toyota) with product information, order tracking, and other features. Prius Plug-in customers will be able take advantage of Leviton’s special pricing starting early October.

Packaging and Weight Optimization
A key goal for development of the Prius Plug-in was to deliver the optimal balance of performance, range, economy, packaging and affordable price. The new model delivers extended EV range without sacrificing roominess for passengers or for luggage.

The compact high-output Li-ion battery pack is installed under the rear luggage area. Width, height and length of the luggage space remain the same as the Liftback. There is no reduction in rear seat passenger room from the standard Prius model, with seating for three and 36.0 inches of legroom that is on par with midsize sedans.

Significantly, the biggest change in packaging from the Prius Plug-in Hybrid test-fleet model is the smaller, more efficient battery pack in the production model. The new battery pack is approximately one-half the weight of the demonstration-phase vehicle, yet provides about 15-percent more range.

The 2012 Toyota Prius Plug-in has a weight of 3,165 lbs. versus 3,042 lbs. for the Prius Liftback and 3,373 lbs. for the Plug-in test-fleet model. Suspension tuning has been altered in accordance with the change in weight distribution from the standard Prius model.

The Prius Plug-in reduced vehicle weight in other areas as well. In place of a spare tire, the Prius Plug-in carries a tire-sealing kit and inflator. The trunk floor panel features a reinforced honeycomb design and is about half the weight of the standard model’s floor panel, while the charging cable stores in a compartment at the rear edge of the trunk floor.

As on the standard Prius model, weight was saved through use of aluminum in the hood, rear hatch, front stabilizer bar and brake calipers and by using super high-tensile strength steel in the inner rocker panel, center pillar and roof reinforcement.

All Prius models are built using processes that reduce emissions in every stage of the vehicle lifecycle, from production and driving, through eventual disposal and dismantling years down the road. Toyota uses plant-derived, carbon-neutral plastics in Prius models. Known as “ecological plastic,” the material is used in the seat cushion foam, cowl side trim, inner and outer scuff plates, and deck trim cover. Ecological plastic emits less CO2 during the production process than conventional plastic, and it also helps reduce petroleum use.

Exclusive Trim Levels
Externally, the Prius Plug-in inherits the standard model’s exceptionally low coefficient of drag at 0.25 Cd. The current Prius had received more wind tunnel hours of testing than any other Toyota in history, resulting in one of the cleanest aerodynamic profiles of any mass-produced vehicle in the world.

The 2012 Prius Plug-in is distinguished from the standard Prius model by exclusive exterior trim, including chrome-like finish for the door handles, front grille, rear license plate garnish and the battery charging door. Unique badges, blue-accent headlamps and LED taillight clusters also identify the new model. It is available in five exterior colors, including the new Clearwater Blue.

The new Prius Plug-in will be offered in two trim levels, standard and Advanced. The standard trim level provides all of the features of the Prius Two Liftback grade, plus some features from the upscale Prius Three and Prius Four grades. The Prius Plug-in Hybrid also makes standard a new touch-screen Display Audio and navigation system with rear backup camera and Toyota’s new Entune™ multimedia services.

The Prius Plug-in comes standard with unique wheels, LED Daytime Running Lights, new driver-feedback screens, heated front seats, Smart Key System on three doors with push-button start and remote illuminated entry, and the Touch Tracer Display. The latter features touch sensors on the steering wheel switches that are designed to reduce driver eye movement for better concentration on the road. When the driver touches the audio or info switch located on the steering wheel, a duplicate image is displayed on the instrument panel, directly in front of the driver.

The Advanced trim level adds Head-Up Display, LED headlamps, SofTex interior seat trim, eight-way adjustable power driver seat, a JBL® premium audio and HDD navigation system and exclusive Entune Plug-in Hybrid Applications for smartphones. Additional safety features in the Advanced level include the Pre-Collision System with Dynamic Radar Cruise Control and Safety Connect system. The latter can access a call center with a live operator who can dispatch police and emergency vehicles. The system combines automatic collision notification and a stolen vehicle locator feature, which can track the location of the stolen vehicle via GPS and help guide police to recover it.

Hybrid Synergy Drive
The Hybrid Synergy Drive system in the Prius Plug-in Hybrid is essentially the same as in the current third-generation Prius and new Prius v models. The system uses two high-output electric motors, one 60kw (80 hp) unit that mainly works to power the compact, lightweight transaxle, and another smaller motor that works as the electric power source for battery regeneration and as a starter for the gas engine. Maximum motor-drive voltage is 650 volts DC.

Hybrid Synergy Drive is a series-parallel hybrid system that can provide power either from the engine alone, or the electric motor/generator alone, or any mix of both. A hybrid control computer manages the system so that optimum power is delivered according to driver demand. A start/stop system and regenerative braking also help to conserve fuel, the latter recharging the battery upon deceleration.

Hybrid Synergy Drive is built around a specially adapted, efficient 98-horsepower 1.8-liter four-cylinder engine that runs on the Atkinson cycle and contributes to a maximum 134 total system horsepower. Key components include an electric water pump that requires no belts, and an Exhaust Gas Recirculation (EGR) system that helps warm the engine quickly, reducing fuel consumption when the engine is cold.

The compact and lightweight gasoline engine produces low noise and vibration. Sophisticated valve control, injector design, and other technologies help reduce emissions to allow the Prius Plug-in to qualify for an enhanced ATPZEV emissions rating. A new low-pressure fuel-vapor containment tank system releases pressure in the tank for the engine to consume the generated vapor.

Remote Climate Control Operation for Comfort and Conservation
The Prius Plug-in features a standard automatic climate control system. The remote air conditioning feature can be activated by the key fob while the vehicle is being charged to cool the interior. This feature can help enhance fuel consumption by using the external AC power source to provide comfortable cabin temperature before entering the car. As in the standard Prius, an ECO switch operates to prioritize fuel economy when the air conditioning is running. On the Advanced model a Smartphone can be used to start cooling the cabin.

For quick interior heating in cold climates, the Prius Plug-in Hybrid features standard two-position front seat heaters and a supplementary electric heater.

Safety
Like all Toyota models, the Prius Plug-in Hybrid will feature as standard Toyota’s Star Safety System™, which includes Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist, and the Smart Stop Technology brake-override system. An available Pre-Collision System (PCS), paired with Dynamic Radar Cruise Control, retracts seatbelts and applies the brakes in certain conditions when a frontal crash is determined to be unavoidable. The Prius Plug-in will also come standard with seven airbags. Also available is Safety Connect, which includes automatic collision notification, stolen vehicle locator, emergency assistance button (SOS) and roadside assistance (three-year complimentary subscription included).

Entune Multimedia System
The 2012 Prius Plug-in is among a number of Toyota models that offer the new Entune multimedia system. This innovative new system leverages mobile smartphones to provide a richer in-vehicle experience with fully integrated access to navigation, entertainment and information services.

Toyota Entune debuts the first-ever support for engaging mobile apps, such as Bing™, OpenTable®, and MovieTickets.com, along with accessing useful travel-related services, such as live weather, traffic, fuel information (location and price), stocks, and sports. Toyota Entune brings the largest selection of music options available to a vehicle, including iHeartRadio’s 750+ stations, and the Pandora® personalized music service.

Access to Entune services (and Plug-in Hybrid Applications in the Advanced trim level) is complimentary for three years. The audio systems combined with Entune feature a best-in-class, advanced conversational voice recognition system that helps the driver to stay focused on the road by eliminating the need to memorize thousands of voice commands. The system will also allow for audio read-back and replay capabilities for text messages, with the ability to respond by pre-set quick-reply messages such as: “I’m driving and will reply later.”

Peace of Mind Warranty Protection
Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and against corrosion with no mileage limitation. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, and the battery-charging system and cable/connector, are covered for eight years/100,000 miles (10 years/150,000 miles for CARB states).

The Prius Plug-in Hybrid will also come standard with Toyota Care, a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for three years or 25,000 miles, whichever comes first.

| Toyota | Image gallery

NASCAR Car Wash opens first locations in Chicago

Dan Dyer, CEO of NASCAR Car Wash, doesn’t personally know Danica Patrick, Dale Earnhardt, Jr., Jimmie Johnson or Jeff Gordon – but he does have a license to wash.

Effective this month, Dyer will be using his license to reach tens of millions of car care enthusiasts who call themselves NASCAR fans. Just last year, Dyer secured exclusive rights to use the NASCAR logo to market car washes across North America and the U.S. Territories. In the coming weeks, the first of several NASCAR Car Wash locations will open in the Chicagoland area.


That could mean a huge boon for business because when it comes to car care, according to July 2011 NASCAR Fan Council research, more than three-quarters of fans take their cars to an automotive facility that is affiliated with NASCAR.

NASCAR has the most brand loyal fans in all of sports, which is a competitive advantage. According to Ipsos research, fans’ connection to NASCAR sponsors is actually rising in hard economic times.

In terms of car care, NASCAR fans are 30% more likely than non-fans to own three or more vehicles; and 30% more likely to have shopped at automotive-focused stores in the past year (according to Experian Consumer Research, Simmons National Consumer Survey, Fall Full Year 2010). According to Ipsos Brand Tracker 2010, 84% of avid NASCAR fans agree that when they see the NASCAR logo on something, they know it will be a quality product.

That kind of avidity and fan behavior is exactly what Dyer is banking on, especially as NASCAR enters its version of the playoffs – the Chase for the Sprint Cup – in mid-September. The grand opening of the first NASCAR Car Wash location will take place in Romeoville, Ill., on Sept. 15, just a few miles from Chicagoland Speedway, where NASCAR will begin the Chase.

With reflagging and groundbreakings in Chicagoland and across the Midwest in the coming months, the company expects to wash 10,000 cars per location each month; will employ an average of 40 people at each wash; and has projected growth of approximately 30-50 locations in the Midwest markets of Wisconsin, Illinois, Michigan and Upper Indiana by 2016. That kind of expansion puts the company on pace to be the largest car wash chain in the nation.

With Patrick announcing her full-time switch to NASCAR in late August, Dyer hopes to leverage the added star power to drive his business and convince local operators to partner with him on new locations throughout the region.

Whether or not he actually gets the opportunity to rub elbows with Danica, Dale, Jimmie or Jeff still remains to be seen. In the meantime, Dyer has his sights set on opening up NASCAR Car Wash locations across North America…and all begins in Chicago on Sept. 15.

| Nascar

Audi and Best Buddies International seek new fundraising record in support of people with intellectual and developmental disabilities

Audi, in conjunction with Best Buddies International, today announced their participation in this year’s Audi Best Buddies Challenge: Hearst Castle on September 10, a charity bicycle ride, walk and run along the Pacific Coast Highway. More than 1,500 people are expected to participate in the Challenge, which benefits Best Buddies’ powerful mission: create opportunities for friendship, employment and leadership training for individuals with intellectual and developmental disabilities.

For the fifth year in a row, Audi will proudly join Best Buddies International as the event’s Title Sponsor and the Official Vehicle in what has become one of the organization’s key fundraising initiatives. This year’s event will bring together athletes, dignitaries, actors and supporters working to beat last year’s fundraising record of nearly $4 million in total donations for Best Buddies International.


The event will kick off with the brand-new Best Buddies Golf Challenge at the legendary Tehama Golf Club in Carmel on Friday, September 9, where Best Buddies participants will tee-off alongside celebrities, professional athletes and special guests.

The next day’s 100-mile bike ride will start at Quail Lodge Golf Club in Carmel and end at the Hearst Ranch in San Simeon where post-ride celebrations will include a private concert by the band Smash Mouth. There are also alternate 62, 30 and 15-mile bike routes, as well as a 5Krun/3K walk. Author, journalist and activist Maria Shriver and California Lieutenant Governor Gavin Newsom will serve as Honorary Co-Chairs of the Audi Best Buddies Challenge: Hearst Castle, and are expected to be joined by actors Harry Hamlin and Verne Troyer; actresses Teri Hatcher, Cheryl Hines, Kelly Hu, Lauren Potter, and Lisa Rinna, Olympic gold-medalist Carl Lewis and television personality Nancy O’Dell.
This year, there will be a special Friendship Race in honor of the late Eunice Kennedy Shriver and Sargent Shriver called the Family Challenge, during which participants will be invited to compete with their mothers and fathers for gold, silver and bronze medals. All celebrities will be encouraged to compete in Friendship Races on tandem bicycles.

“Through our partnership with Best Buddies International, we have learned the importance of these critical fundraising programs that directly impact the lives of those with intellectual and developmental disabilities,” said Johan de Nysschen, president of Audi of America. “Audi is honored to once again be a part of a winning team that has raised $40 million for an important cause.”

The Audi R8 Spyder and all-new 2012 Audi A6 will travel along the Pacific Coast Highway, serving as the official pace cars for the riders. The distinctive design, technology and balanced performance of the all-new A6 invigorate the mid-sized luxury sedan segment, and the powerful, head-turning R8 Spyder was recently named “Best Dream Machine” by MotorWeek. In addition, ‘Team Audi,’ composed of 57 Audi employees, dealers and agencies, will participate in the Challenge, and has raised over US $ 71,000 to support the corporate contributions.

“Best Buddies is incredibly grateful for Audi’s strong continual support,” said Anthony Kennedy Shriver, Founder and Chairman of Best Buddies International. “Since first announcing our partnership with Audi in 2007, we have built a solid, long-lasting friendship. Audi’s contributions go beyond the financial ones, as the company has also hired a Best Buddies participant with an intellectual disability to work at its headquarters, and done a tremendous job of encouraging all of its employees to truly engage with our mission. I sincerely hope that their incredible generosity will inspire other companies to do the same.”

| Audi

Toyota announces pricing for 2012 Toyota Tacoma pickup truck

Toyota Motor today announced manufacturer’s suggested retail prices (MSRP) for the 2012 Tacoma pickup truck. The best-selling compact pickup in the market offers a refreshed exterior look and a redesigned, upgraded interior in all models for 2012. Changes focus on added comfort, usability and audio/infotainment performance.

The 2012 Tacoma continues to be available in three cab types in 4x2 and 4x4 configurations: Regular Cab, Access Cab, and the four-door Double Cab.

2012 Toyota Tacoma

For 2012, Tacoma receives a fresh face with a redesigned hood, grille, headlamps, upper and lower front bumper, fog lamps, headlamps and antenna. Inside, customers will find a new center instrument panel design with a revised gauge cluster, as well as a new steering wheel. A redesigned center stack adds new air conditioner/heater controls and power point locations. Tacoma will also offer two new exterior colors, Spruce Mica and Nautical Blue Metallic.

The 2012 Tacoma interior also gets a new look with high-contrast black center console, switch plate covers, dash and upper door trim, while the SR5 grade features a new seat fabric design. Well aware that Tacoma owners use their trucks for hard work and hard play, new heavy-duty all-weather flooring is now available for Access and Double Cab models, while the more specialized TRD Sport and Off-Road models have new water-resistant fabric protection seats. All models now feature two front-deck “D” rings for added versatility.

Tacoma will be one of the first Toyota vehicles to offer the Entune™ multi-media system. The Toyota Entune system is a collection of popular mobile applications and data services, with three years of complimentary access. Once a smart phone is connected to the vehicle using Bluetooth wireless technology or a USB cable, Entune’s features are operated using the vehicle’s controls or, for some services, by voice recognition. Entune includes Bing™ and Pandora®; real-time info including traffic, weather, fuel prices, sports and stocks. Apps available in spring 2012 at no charge include iHeartRadio, MovieTickets.com and OpenTable®. See toyota.com/entune for details.

The 2012 Tacoma line offers two engines: a 2.7-liter Dual Overhead Cam (DOHC) four-cylinder that produces 159 horsepower and 180 lb-ft. of torque and a 4.0-liter DOHC V6 that provides 236 horsepower with 266 lb-ft. of torque. In both engines, variable valve timing with intelligence (VVT-i) provides strong low-end and mid-range torque.

An Electronic Throttle Control System with intelligence helps optimize performance and fuel economy. The V6 can be teamed with either a six-speed manual or a five-speed automatic transmission. Four-cylinder models offer a choice between a five-speed manual and a four-speed automatic transmission. When equipped with a V6 Tow Package, Access Cab and Double Cab models boast a maximum tow capacity of up to 6,500 pounds.

Standard on all Tacoma models is the Toyota Star Safety System™, which includes the anti-lock braking system (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Vehicle Stability Control (VSC), Traction Control (TRAC) and Smart Stop Technology.

The base MSRP for the 2012 Tacoma will range from $16,875 for the Regular Cab 4x2 equipped with a 2.7-liter four-cylinder engine and five-speed manual transmission, to $27,835 for the Tacoma Double Cab 4x4 long bed with a 4.0-liter V6 and five-speed automatic, reflecting price increases ranging from $10 to $645.

The MSRP for the 2012 Tacoma does not include the delivery, processing and handling (DPH) fee of $810. The DPH fee for vehicles distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may vary.

All 2012 Tacomas will be assembled at Toyota Motor Manufacturing, Baja California (TMMBC) in Baja California, Mexico and Toyota Motor Manufacturing, Texas (TMMTX) in San Antonio, Texas.

The 2012 Tacoma will begin arriving at Toyota dealerships in September, 2011.

| Toyota

Toyota FJ Cruiser: uniquely fuses off-road prowess with heritage design and modern connectivity

The Toyota FJ Cruiser uniquely melds the brand’s off-road performance legacy with distinct heritage design in a modern SUV. Even with its considerable off-road capability, the 2012 Toyota FJ Cruiser offers comfortable everyday usability and Toyota reliability.

The trail-oriented Trail Teams Special Edition Package incorporates a standard Off-Road Package and for 2012 is available in a new color, Radiant Red. With the optional Class Four receiver hitch, the FJ Cruiser can pull a trailer up to 5,000 pounds, enough to take the fun with it, such as a pair of watercraft, a powerboat, dirt bikes or even a racecar.

Toyota FJ Cruiser 2012

On pavement or off, the 2012 FJ Cruiser offers fully civilized audio and connectivity features. The standard audio system includes an AM/FM CD player with MP3/WMA playback capability, six speakers, XM Radio (includes 90-day trial subscription), auxiliary audio jack, USB port with iPod® connectivity, plus hands-free phone capability and music streaming via Bluetooth® wireless technology. The steering wheel integrates audio system and Bluetooth controls for added ease of use. A JBL® 10-speaker premium audio system, including sub woofer, is optional (standard on Trail Teams Special Edition).

Trail Teams Special Edition
The 2012 FJ Cruiser Trail Teams Special Edition sports a monotone Radiant Red exterior and projects a tough, slightly menacing look, accentuated by black bumpers, front grille and door handles.

On the roof, new off-road lights with an air dam improve long-range visibility and enhance visual appeal. On the inside, new red accents on the door trim, steering wheel and fabric seat inserts complement the exterior styling.

The look is backed up by Trail Teams capability. Under-hood, a cyclone pre-air cleaner (standard on all models) is effective at trapping sand and dirt and is easy to clean. The package beefs up chassis performance with trail-tuned Bilstein® shock absorbers; rear differential lock and the active traction control (A-TRAC) system; engine, fuel tank and transfer cases; skid plates; rock rails; plus Toyota Racing Development (TRD) alloy wheels and BFG All-Terrain tires with wheel locks.

The Special Edition also preps the FJ Cruiser’s body and interior for trail driving. The power-side mirrors feature Illumination markers, and the auto-dimming rear-view mirror integrates a backup-camera monitor. The water-resistant seats, rubber-type floor and rear deck make it easy to clean the trail out of the FJ Cruiser Trail Teams Special Edition, while 12V/100W and 115V/400W outlets enable the driver to keep “plugged in” to civilization when necessary.

In addition, the Special Edition comes ready for road and trail with a “floating ball” type multi-information display, remote keyless entry, cruise control, rear privacy glass and rear wiper. The final touch is a Trail Teams exterior badge.

Performance and Efficiency
The FJ Cruiser is powered by DOHC 4.0-liter V6 engine that specifies regular-grade fuel. This powerful, responsive V6 incorporates dual independent Variable Valve Timing with intelligence (VVT-i = variable phasing for both the intake and exhaust cams) and produces 260 horsepower and 271 lb.-ft. of peak torque. The broad torque curve facilitates easy cruising on or off-road. The FJ Cruiser meets the stringent LEV II/Tier 2 Bin 5 emissions certification.

The 2012 FJ Cruiser is available in 4x2 or 4x4 configurations. The 4x4 offers a choice between a six-speed manual transmission and an electronically shifted five-speed automatic transmission; the 4x2 model is equipped exclusively with the five-speed automatic. The automatic transmission varies the shifting pattern based on road conditions and driver input. A Flex Lock-Up feature allows the clutch in the torque converter to maintain a half-engaged position, enhancing fuel efficiency and increasing the lock-up clutch's operational range. The driver can manually shift the automatic transmission using a console-mounted, gate-type shift lever. The gearshift position is also displayed in the instrument panel.

Capability, Handling and Ride
The FJ Cruiser's two-speed transfer case provides a 2.566 low range. With the manual transmission, the transfer case uses a TORSEN® limited-slip center differential with a locking feature and distributes the engine's power 40:60 under most driving conditions. The TORSEN unit varies power distribution as needed, based on steering angle and wheel slippage. In the Lock position, the differential switches to a 50:50 power distribution.

The 4x4 FJ Cruiser with the automatic transmission employs a part-time four-wheel drive system with a 3.727:1 rear differential ratio and provides a 33.76:1 crawl ratio. With the manual transmission, the front and rear differential ratio is a lower 3.909:1 for a crawl ratio of 41.84:1, an attribute that helped the FJ Cruiser traverse California's famed Rubicon Trail.

An electronic locking rear differential is standard with the manual transmission and optional with the automatic transmission. The ring gears in the 4x4 FJ Cruiser's front and rear differentials measure eight inches. The 4x2 model comes standard with a virtual automatic limited-slip differential, provided and operated by an advanced traction-control system to enhance traction of both rear wheels in slippery driving conditions.

Toyota engineered the FJ Cruiser for serious trail driving capability. Its tough, wide stance is based on a boxed steel ladder-braced frame to which the welded steel body is mounted. Skid plates for the engine, transfer case (4x4 models only) and fuel tank are standard. Double-wishbone independent front suspension offers 7.87 inches of wheel travel for outstanding suspension articulation. Its geometry is optimized for excellent road feel and ride comfort.

The solid rear axle uses a four-link coil-spring suspension system with a lateral rod, tubular shock absorbers and a stabilizer bar. This system provides 9.1 inches of wheel travel. The four-wheel disc brake system uses ventilated 12.6-inch front and 12.3-inch rear rotors. The FJ Cruiser employs a variable-ratio, hydraulically assisted rack-and-pinion steering system. Standard wheels are 17-inch steel with P265/70 R17 tires; aluminum-alloy wheels are available.

With the FJ Cruiser's standard 32-inch tires, ground clearance is 9.6 inches (8.7 inches for 4x2 models). Approach and departure angles are 34 degrees/31 degrees for the 4x4 model and 32/30 for the 4x2. Maximum towing capacity with the optional Class Four receiver hitch is 5,000 pounds.


Safety
The FJ Cruiser’s comprehensive standard safety package includes front seat-mounted side airbags, and first- and second-row roll-sensing side curtain airbags. Dual-stage front driver and passenger advanced airbags deploy based on impact type and severity.

Additionally, the FJ Cruiser is equipped with active headrests for the front seats: In certain rear collisions, a cable-actuated mechanism in the active headrest moves the headrest upward and forward to help limit the movement of the occupant's head. The LATCH child-restraint system secures child seats.

As with all Toyota models, the FJ Cruiser is equipped as standard with Toyota's STAR Safety System™ that includes Vehicle Stability Control (VSC),Traction Control (TRAC), an Antilock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology, Toyota’s brake override system. The roll-sensing side curtain airbags can detect a potential rollover and signal the VSC system to help reduce a lateral skid. In addition, the rollover sensor can signal the standard seat-mounted side airbags and side curtain airbags to deploy.

Exterior Design
With styling cues reminiscent of Toyota's famed FJ40 4x4 utility vehicle, sold in the U.S. from 1960 to 1983, the FJ Cruiser conveys a capable, contemporary spirit. The original FJ40, which during its production life served around the world as the safari and expedition vehicle of choice, is today a sought-after collectable.

Heritage-design features include a front grille with two round, five-inch headlights, reminiscent of the FJ40’s frontal styling; the hood and fender contours; and a rear-mounted and exposed full-size spare tire with an off-center license plate mount.

The FJ Cruiser’s side access doors open 90 degrees in clamshell fashion for easy rear-seat ingress and egress. Additionally, a swing-up glass hatch is incorporated into the side-hinged rear door. The glass hatch opens independently of the rear door and helps accommodate longer items. The angular wheel arches open to provide maximum clearance for the FJ Cruiser's large 32-inch tires at full suspension deflection. The arches are edged by flexible fender flares that resist damage during trail driving and also from opening doors of adjacent parked vehicles. Three wiper arms provide nearly complete coverage of the wide windshield.

Interior Designed for Rugged Wear – and Comfort
The FJ Cruiser's interior combines a heritage-inspired design with the comfort and convenience of a modern Toyota SUV. The dash is bordered by upper and lower tubular forms, which frame rectangular-shaped flat panels. Large control knobs provide easy grip, even when wearing gloves.

The standard full gauge package – including speedometer, tachometer, amp meter, temperature gauge and fuel gauge – uses round, black-white dials for enhanced visibility. Switches for major functions, including climate and audio controls, and the optional locking rear differential, are mounted in the center dash panel within easy reach for the driver.

The driver’s seat is eight-way adjustable, while the front passenger seat offers four-way adjustment. Seating materials are not only water-repellant, but also provide excellent ventilation. The seating fabric is backed by a special breathable resin coating, which helps it to shed liquids and make cleanup easier. Even the stitched seams of the seat covers are treated with sealant to prevent liquids from penetrating. The FJ Cruiser's floor surfaces are covered with an easy-to-clean rubber-like material.

The rear seatback is split 60/40, with folding (removable) bottom and back cushions that convert to a nearly flat cargo floor. The rear cargo area is equipped with cargo-net hooks, multipurpose grocery-bag hooks and sturdy, floor-mounted cargo tie-down anchor points. A 115-volt accessory power outlet is available.

Comfort and Convenience
The FJ Cruiser’s long list of standard features includes: air conditioning; power windows and door locks; water-resistant seats; tilt steering wheel; four cup holders and two bottle holders; rear-window defogger; rear-door-mounted full-size spare tire; front- and rear-tow hooks, and mudguards.

An available Convenience Package includes keyless entry; cruise control; power side-view mirrors with illumination markers; daytime running lights; rear privacy glass; rear window wiper and a spare tire cover. This package also includes a rear backup camera integrated with an auto-dimming rear-view mirror.

The FJ Cruiser can further be upgraded with comfort amenities without compromising its rugged capability. Available features include a floating ball type multi-information display (compass, inclinometer and temperature gauge); JBL Premium Audio system; an 115V AC power outlet; 17-inch alloy wheels; leather-wrapped steering wheel with integral audio controls and cruise-control function; metal-colored shift lever; and interior door-trim inserts keyed to the vehicle's exterior color.

Toyota dealers offer a catalog of available accessories, including auxiliary driving lights, rock rails, roof rack, brush guard, taillight guards, sport exhaust system, receiver hitch and harness, wind deflector with off-road lights, a cargo mat and all-weather or carpeted floor mats.

Warranty
Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and corrosion with no mileage limitation. Toyota dealers have complete details on the limited warranty.








| Toyota

Shelby American Opens Shelby GTS Production Line

Shelby American, a wholly owned subsidiary of Carroll Shelby International Inc., announced the early opening of the new Shelby GTS production line, as well as the completion of the highly acclaimed 45th Anniversary Shelby GT350. Gaining assembly line efficiencies and streamlining parts deliveries have allowed the company to increase production and start building its new Shelby GTS.



“It is exciting to see all the new red, white and blue cars on the lift,” said John Luft, president of Shelby American Inc. “The completion of the last 45th Anniversary GT350 cleared the deck for Shelby American to both start GTS production early and move into the 2012 GT350 and Super Snake builds.”



“Our production team has really hit their stride,” added Gary Davis, vice president of production at Shelby American. “This allowed us to fast track production of 2011 model cars and move on to building 2012 Shelby GT350 and Shelby GTS, as well as the Super Snake.”





The Shelby GTS package begins at $9,995.00, while the Shelby GT350 post-title package starts at $26,995.00 (normally aspirated) and $33,995.00 (supercharged). The Shelby GT500 Super Snake post-title package begins at $34,500.00; the base car is not included with any of the packages. Each Shelby built vehicle receives a Shelby serial number and is officially entered into the Shelby American Worldwide Registry.



“Enthusiasts can build their dream Shelby online with Shelby American’s new ‘Build-One’ program and then have the specs delivered to us instantly,” explained Luft. “This new feature brings out the car builder in everyone and allows customers to visualize their new Shelby.”



| Shelby

NAVIGON Announces Next Generation Smartphone Navigation Apps

NAVIGON, a leading provider of mobile phone on-board navigation, today announced the second generation of its award-winning navigation apps for Android devices and the iPhone will be available this fall. The new versions redefine core elements of smartphone navigation, including an industry first approach to map management and updates, an even more effortless and intuitive user interface, and new features not found in any other navigation app. Current Android and iPhone users are eligible for free upgrades to the new versions. In addition, NAVIGON is making its successful navigation app available for Windows Phone 7 later this year.



“Over the last two years, we’ve continuously added new features to our navigation apps, transforming them into the most feature-rich smartphone GPS apps available,” said Gerhard Mayr, NAVIGON vice-president of worldwide mobile phones and new markets. “For our new generation of apps, we went back to the drawing board to see how we could elevate smartphone navigation to the next level. Feedback from our users suggests that a better way to manage and update maps and a more intuitive user interface are top priorities.”







Next Generation Android and iPhone Navigation Apps



NAVIGON’s navigation apps for Android devices and the iPhone include the following new features:



- New Map Management and Update Capabilities

NAVIGON’s new MyMaps function allows users to pick which map regions to download to their device*. Users who, for example, own the USA version can select the states they want immediately and download additional regions at a later time. This ability prolongs memory; since users store only the maps they need on their device. In addition, NAVIGON FreshMaps offers quarterly map updates. The new map updating service uses trusted, field-verified, and quality-controlled map and points of interest updates from NAVTEQ to ensure the most accurate maps possible. Users can keep their maps accurate and reliable by receiving quarterly map updates for a one-time fee for the lifetime of the product.



- Simplified User Interface

Navigation has become more complex over the past several years, so NAVIGON redesigned its user interface to provide a better overview and making it easier to use. Each application is customized for its operating system to provide the best possible experience on each platform. The next generation of NAVIGON’s iPhone app, for example, allows users to easily switch between different pages with animated menus and new multi-touch user gestures. In addition, it’s easy to rotate and zoom maps in any direction when in 3D mode and tap points of interest on the map to instantly add them to a route.



- Additional Features

NAVIGON’s next generation of apps also includes new features not found in other navigation apps. The new Android app, for example, features Zagat’s ratings and reviews as an in-app purchase, turning Android devices into detailed travel guides and a cockpit function that displays real-time driving data, allowing enthusiasts to monitor driving behaviors.



* Downloading map regions requires a WIFI connection.





Windows Phone 7 App Coming Soon

NAVIGON’s premium navigation app soon will be available for Windows Phone 7 users. The app includes many signature features that have made NAVIGON’s apps successful on Android devices and the iPhone, including on-board maps, spoken turn-by-turn directions, visual lane guidance, live traffic information and rerouting, among many other features. NAVIGON’s new app runs on Windows Phone 7.5 and also takes advantage of new features made available to developers with this new release. These features include the augmented reality function Reality Scanner, which provides an instant and effortless way of identifying nearby destinations while on foot; an option to select address information directly from the phone’s contact list; and the ability to save a favorite or home address as a shortcut on the start screen.



| Navigon

California gasoline consumption down 4.1% in May

Jerome E. Horton, Chairman of the California State Board of Equalization (BOE), today announced gasoline and diesel consumption figures for May 2011. California gasoline consumption declined 4.1 percent in May compared to May last year. This is the second consecutive month of declines at or over 4 percent.



“Californians faced $4 per gallon gasoline prices in May 2011,” said Horton. “It looks like the 35 percent increase in gasoline prices led to lower gasoline consumption. Low-income households that were particularly hard hit by the recession experienced further financial distress due to the high price of gasoline in California.”





In California, gasoline consumption in May 2011 was down 4.1 percent to 1.24 billion gallons compared to May 2010’s total of 1.29 billion gallons. The California average price for a gallon of gasoline was up $1.09 to $4.23 in May 2011, a 35 percent increase over May 2010’s average price of $3.14 per gallon. The national average price of a gallon of gasoline rose $1.07 to $3.96 in May 2011, a 37 percent increase over May 2010’s national average price of $2.89 for a gallon of gasoline.



California’s diesel fuel consumption figures for May 2011 show an increase of 4 percent to 213 million gallons compared to May 2010’s total of 205 million gallons. However, the May 2010 diesel figures included 13.2 million in refunds. After adjusting for the refunds, diesel consumption decreased 2.6 percent in May 2011. The California average price for a gallon of diesel was up $1.15 to $4.36 in May 2011, a 36 percent increase over May 2010’s average price of $3.21 per gallon of diesel. Nationally, the average price for a gallon of diesel rose 98 cents to $4.05 in May 2011, a 32 percent increase over May 2010’s national average price of $3.07 per gallon of diesel.



Elected in 2010, Chairman Jerome E. Horton is the Fourth District Member of the California State Board of Equalization, representing more than 8.5 million residents in Los Angeles County. He is also the Board of Equalization Legislative Committee chairman. He is the first to serve on the Board of Equalization with over 21 years of experience at the BOE. Horton previously served as an Assembly Member of the California State Assembly from 2000-2006.



The five-member California State Board of Equalization is a publicly elected tax board. The Board of Equalization collects more than $50 billion annually in taxes and fees supporting state and local government services. It hears business tax appeals, acts as the appellate body for franchise and personal income tax appeals, and serves a significant role in the assessment and administration of property taxes. For more information on other taxes and fees in California, visit www.taxes.ca.gov.



| California State Board of Equalization

Special Toyota Camry Set to Pace 2012 Daytona 500

Toyota Motor and Daytona International Speedway (DIS) announced today the all-new 2012 Toyota Camry will serve as the official pace car for next year’s DAYTONA 500®.



Toyota will showcase the new Camry -- the best-selling car in America for nine years running -- at Daytona in ‘The Great American Race,’ Feb. 26, 2012. The race annually kicks-off the NASCAR Sprint Cup Series season.



“We’re thrilled to be able to feature the new Camry in Daytona at the season’s biggest race,” said Ed Laukes, TMS corporate manager of motorsports marketing. “We think the DAYTONA 500 is the perfect place to showcase the all-new Camry -- which will go on sale this fall. We knew when the opportunity arose to partner together with Daytona that it would be an extraordinary way to highlight our new Camry, as well as reinforce Toyota’s commitment to NASCAR and its fans.”







Camry went on sale in 1983 and since then more than nine million have been sold in the U.S. Camry has been the best selling car in America for 13 of the past 14 years.



This year marks the 25th anniversary of Camry production in Georgetown, Ky. Toyota began manufacturing the Camry in Georgetown in 1986 and the vehicle is now also built in Lafayette, Ind.



The 2012 Camry debuts a bold, sophisticated new design with a more spacious interior, improved driving dynamics and an even quieter ride than before. The new model features class leading safety, fuel economy and multi-media technology.





“NASCAR and Daytona International Speedway provide a uniquely American platform for manufacturers to display their technology, innovation and overall automotive excellence,” said Daytona International Speedway President Joie Chitwood III. “After nearly eight years of competing at NASCAR’s highest level, I’m pleased to have the 2012 Toyota Camry pace the DAYTONA 500.”



Toyota has previously provided pace vehicles at several NASCAR tracks, including Auto Club Speedway of Southern CaliforniaSM, Charlotte Motor Speedway, Chicagoland Speedway®, Dover (Del.) International Speedway, California’s Infineon Raceway, Kansas Speedway®, Martinsville (Va.) Speedway®, Nashville Superspeedway, New Hampshire Motor Speedway, Phoenix International Raceway®, Richmond (Va.) International Raceway®, Wisconsin’s Road America and Watkins Glen (N.Y.) International®.



In 2004, Toyota began participating in NASCAR competition by fielding Tundras in the NASCAR Camping World Truck Series (NCWTS). Three years later in 2007, Toyota began competing in the NSCS and the NASCAR Nationwide Series (NNS) with the Camry.





Toyota has won three consecutive manufacturer’s titles in the NNS (2008-2010) with the Camry, and Toyota racers have earned one driver’s title (Kyle Busch in 2009) and registered 60 race victories in the NNS. In NSCS competition, Camry drivers have earned 36 first-place trophies.



In seven seasons participating in the NCWTS, Toyota has captured five consecutive manufacturer’s championships (2006-2010), and Tundra drivers have won driver’s titles with Todd Bodine (2006 and 2010) and Johnny Benson (2008), and have earned 88 race wins.



At Daytona International Speedway, Toyota drivers have recorded eight NASCAR wins across NASCAR’s three national touring series, including one NSCS win (Kyle Busch in 2008), two NNS wins (Denny Hamlin in 2008 and Tony Stewart in 2008) and five NCWTS wins. In 2008, Hamlin claimed Toyota’s first-ever NSCS victory in a non-points qualifying event to determine the Daytona 500 starting lineup.



















| Toyota | USA