IAA 2011: First Video of 2012 Renault New Twingo

Around a month-and-a-half ago, Renault published some teaser photographs of its cosmetically refreshed 2012 New Twingo ahead of its world premiere at the 64th International Auto Show in Frankfurt Germany.

While details still remain slim, we just got out hands on an official promotional video that provides us with a detailed view of the styling changes made to the small French hatchback.

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Renault Wind Roadster and Lexus CT Video

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different.

First up is this one for the open-top Renault Wind. I’m a big fan of this car; I think it’s a funky and decidedly French take on the compact convertible. Still, there’s something disturbingly I Am Legend about this particular ad from the firm Publicis Conseil. The eerily vacant streets, the shuttered windows and the presence of a dog sitting on a street corner all at up to the expectation that Will Smith should be running through the scene pursued by monsters.

Next is the spot for the Lexus CT 200h hybrid hatch by firm Saatchi & Saatchi. A little boy sits in the back seat while his mother asks him the sounds various modes of transport make. It’s very cute, especially if you have children. You can check out both these ads right here and then leave a comment in the section below if you wish.

Lotus Renault F1 Driver Vitaly Petrov’s Yee-Haw! Moment at the Malaysian Grand Prix

It was only a matter of time before someone edited a video of Vitaly Petrov’s spectacular exit from last week’s Malaysian Grand Prix. The Russian pilot of the Lotus Renault F1 team ran too wide at a turn near the end of the race and as he tried to get inside the track again, he hit a bump on the grass that launched the race car high into the air.

The maker of the video thought the scene with the F1 car going airborne looked a lot like something you’d see in The Dukes of Hazzard, hence the audio background. For Petrov, the incident wasn’t as funny as the impact resulted in a broken steering column mount that forced him to retire from the race. Enjoy the clip after the break.

VIDEOS

VIDEO: Vladimir Putin Drives a Renault Formula 1 Car

Former Russian President and now Prime Minister Vladimir Putin is doing his best to remain in the spotlight. After his country decided to back the Renault F1 team, by branding it with Lada advertisements, Mr. Putin was invited to drive the R30 Formula One racer at a special event held in St. Petersburg. Video after the break.

Wearing a helmet painted in his country's colors and with Russia written on the visor, Vladimir Putin is said to have reached speeds of up to 240 km/h (150 mph), showing that he is a man of many talents.

The PM's interest towards the sport is also due to the fact that Russia's bid to hold an F1 event after the Sochi Olympics in 2014 was successful as the deal was signed less than a month ago.

By Csaba Daradics

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