The new 60-second commercial is titled, “If You’re Gonna,” and it begin to air on national and cable networks last Friday, September 16.
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The new TV spot is named "People Person" and it was created by advertising agency, Saatchi & Saatchi.
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This is the first but not the last ad to show the hot 42-year old pop star as Fiat has enlisted Lopez to promote the new 500 in more commercials that will appear gradually throughout the year. If you try hard, you may notice the 500 taking a backstage role in the promo...
When it comes to cars, things get tricky: the target group isn’t always clearly defined like in other products. That’s because, even though automobiles are considered more of a male hobby, both men and women buy and use them.
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The setup is fairly futuristic with the owner of the 21st century Beetle fiddling around with a virtual configurator that features a laser-like interface to build the car of his dreams.
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Porsche is marking the launch of its most recognized model with what it describes as a "multimedia firework extravaganza" and which means a push of TV spots, commercials, film clips and web specials, all designed to showcase the 911's identity.
We've already shown you the first web film and now we have two more including a new 30-second TV spot (albeit in German) that combines historical film material and new pictures, and which was created entirely in CGI technology.
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What you may not realise until the last twenty seconds (assuming you’re seeing this ad for the first time and didn’t look at the title of this post) is that it’s a TV commercial for Chevrolet’s European arm.
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In an attempt to sell more Zubehör (accessories) to its international customer base, Volkswagen’s German arm created a web campaign based around the concept of “Business class for all”.
The TV ad, which you can watch in full below, features a woman dressed in 1960s air hostess stewardess flight attendant attire and a host of accessories now available for the 2012 Volkswagen Passat.
And from what we can tell, the Detroit automaker plans to intensify its assault on the premium segment in the coming years with many new launches such as the ATS compact sedan, the ELR Coupe with extended-range electric vehicle technology and possibly, a production model inspired by the well-received Ciel study.
But before we see a new wave of Cadillacs hitting the streets, the Detroit maker is looking to tout its current portfolio with a very aggressive commerical that points its guns directly at Ferrari.
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The commercial is set in a dark, futuristic videogame world in which the South Korean firm's rodents turn the battle between alien robots and humanoids into a dancing party under the sounds of electro-pop group LMFAO's summer hit, "Party Rock Anthem".
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Over the next few months, we'll see Lexus trying to promote these qualities through its advertising channels. For now, we have a new promotional video that attempts to highlight the latest GS 350's driving dynamics.
And now, following our detailed report on the ins and outs of the new Camry, we have a plethora of videos including a walkaround with Toyota Senior Product Education and Development Specialist David Lee who talks about the features of the mid-size sedan and a promotional clip with NASCAR driver Kyle Busch spinning the Hybrid model around Daytona.
To check them all out for yourself, just follow the break.
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